Conversations about menswear, craftsmanship, style, brands, personalities and the culture surrounding how men dress.
Suit Yourself is a video and audio podcast hosted by Michał Gronowski and Jordan Urgin.
The show brings together people from across the menswear world for relaxed but informed conversations about clothing, craftsmanship, business, personal style and the industry behind it.
Episodes are produced for YouTube and major podcast platforms, with additional short-form content distributed across social media.
Behind the Show
The podcast is produced in-house, including multi-camera filming, professional audio, lighting, editing and short-form social content.
That also makes the show a flexible platform for commercial integrations and creative partnerships.
Suit Yourself
Not a mass-market show. A small, deliberate audience of men who listen to the end — and who live exactly where menswear brands want to be heard.
Last 30 days
1K+
Plays & downloads
224
Hours listened
1h+
Average listening time per session
89.8%
Male audience
92%
Aged 28–59
Global
Listeners across three continents
Sweden
21.8%
United States
16.9%
Australia
12.4%
United Kingdom
10.6%
Norway
10.5%
These five markets make up 72.2% of all listening, with further reach across Canada and Germany.
Behind the scenes · Suit Yourself
Our podcast is recorded in our own dedicated studio, giving us full control over the video, sound and lighting setup.
Commercial Partnerships
Selected brands can collaborate with Suit Yourself through podcast
integrations, sponsored segments, product placement, social content
or more developed editorial partnerships.
The best partnerships are those that genuinely fit the interests
of the audience and the world of the show.